Author Archives: Carl Lan

About Carl Lan

Carl Lan has led consulting engagements on four continents, built a greenfield mobile service and helped evolve a PDA into a smartphone. Currently a mobile marketing consultant splitting time between Asia/US - previously at Yahoo!, Palm, Disney, Vodafone.
What Mobile Marketing Is NOT

What Mobile Marketing Is NOT

As a self-proclaimed mobile gadget maven, practicing marketer and NFL Football junkie, nothing could interest me more than Super Bowl…