Author Archives: Ken Chen

About Ken Chen

Ken Chen is San Francisco-based online marketing consultant and owner of EM Marketing. EM Marketing specializes in marketing strategy, product launches, customer acquisition, and mobile & social marketing.
Job #1 for Marketing Consultants: Join the Gig Economy and Build Your Skills

Job #1 for Marketing Consultants: Join the Gig Economy and Build Your Skills

It’s a truly exciting (or terrifying) time in the job market for marketers. We’ve never had more technology, DIY, and…

The Virtual Agency All Grown Up? EM’s Office Now Open for Business

The Virtual Agency All Grown Up? EM’s Office Now Open for Business

At some point in the last couple of years, I’ve had a goal to buy an office space to become…

6 Reasons Why Every VP, Director, and Group Manager Needs a Consultant

6 Reasons Why Every VP, Director, and Group Manager Needs a Consultant

Every time I’m on LinkedIn, I’m surprised to see so many full-time job openings. Many have the standard phrases like “superstar” or…

Trust Your Gut: My New Year’s Business Resolution 2016

Trust Your Gut: My New Year’s Business Resolution 2016

We’ve been blessed over the last 13 years of EM Marketing‘s life. Last year was no exception. We had the…

Still A Better Way to Market

Still A Better Way to Market

It’s Throwback Thursday! We created this video back around 2008/2009 and in six short years, it seems pretty out of…

A Pivot in the Employment World

A Pivot in the Employment World

There’s a secret war going on between corporations who want more from their employees and workers who want a fair…

Driven by Uber: The New Workforce in the Future of Work

Driven by Uber: The New Workforce in the Future of Work

The recent California Labor Commissioner ruling that found that an Uber driver to be an employee has been sparking a lively…

We Have a New Website!

We Have a New Website!

Before   After It’s been 5 years, so we thought it was time to launch an updated website. We’ve grown…

When Did Having Free Time Become Socially Unacceptable?

When Did Having Free Time Become Socially Unacceptable?

I’m a big 30 Rock fan, and one of my favorite scenes is when Jack Donaghy (Alec Baldwin), on his deathbed, explains his…

When In-Between: Practical Ways to Re-Engage (Consulting Tips, Part 1)

When In-Between: Practical Ways to Re-Engage (Consulting Tips, Part 1)

So, you’ve just finished a consulting project. Isn’t that a great feeling? But, do you know what you’ll be working…