Author Archives: Nick Rojas

About Nick Rojas

Nick Rojas is a business consultant and journalist who lives in Chicago and his hometown Los Angeles with his wife. His work often discusses social media, marketing, and branding in regards to small and medium enterprises (SMEs).
Adapting Your Content Marketing Strategy to Avoid Content Shock

Adapting Your Content Marketing Strategy to Avoid Content Shock

As doom-and-gloom as content shock sounds (Part I), there is significant dissent in the marketing community as to the likelihood…

The Great Content Shock: Why It’s Time To Rethink Your Content Marketing Strategy

The Great Content Shock: Why It’s Time To Rethink Your Content Marketing Strategy

With the proliferation of search engine penalties, marketers are moving away from illicit online marketing strategies and towards content marketing.…