Product Marketing

We take a holistic approach  starting with a strong understanding of who the customer and competition is – to uncover the insights that help drive compelling and unique marketing.

Why EM?

High Quality Talent

  • Experienced, smart, strategic, and skilled at the art of Getting Stuff Done (GSD)
  • On average over 15 years of experience inside top-tier companies
  • 93% satisfaction/retention rate

Modern Marketers

  • Adaptable, flexible, versatile, grounded people
  • Use natural empathy to simplify the complex
  • Creative storytellers

Easy for Managers

  • Saves you time by doing the search for you
  • Personal, friendly customer service
  • Founded by a marketer for marketers

Plug & Play + More

  • Deep, diverse, and vetted bench — can flex up & down depending on needs
  • Work with small & big companies
  • Solutions for transitions, short-term, & maternity leave

Our Team & Our Clients:

Suzy DeLine

Suzy DeLine LinkedIn

Suzy DeLine
  • Inbound Marketing and Content Strategy
  • Product Marketing
  • Community Management
  • Product Launch
  • Partner Marketing

Kelsey Phillips

Kelsey Phillips LinkedIn

Kelsey Phillips
  • Integrated Marketing
  • Marketing Communications
  • Demand Generation
  • Product Marketing
  • Go-to-market Strategy

Tina Hou

Tina Hou LinkedIn

Tina Hou
  • Product Marketing
  • Go-to-market Strategy
  • Messaging & Positioning
  • Marketing Communications
  • Product Management

Tara Verner

Tara Verner LinkedIn

Tara Verner

What our clients have to say about Tara Verner

“I found Tara to be an excellent leader who provided clear direction and support for her team, and earned their respect and loyalty in return. The team's related results speak for themselves. Tara is an excellent collaborator, and has the ability to think/plan strategically while also paying attention to details -- a necessary set of skills as head of a large team in a fast-moving organization.”
— Howard Rosenfield | Symantec

Core Skills

Marketing Planning & Strategy
Product Launches
Lead Generation
Customer Relationship Management
Digital/Online Marketing
Email & Direct Marketing
Web Optimization
Marketing Communications/Integrated Marketing
Content & Social Media Marketing

Work HIstory

Consultant: 2013-now
Verisign: 2006-2013
Intuit: 2001-2006
Webvan: 1999-2001
BankBoston: 1997-1999
Sutro & Company: 1993-1995

Credentials

MBA, School of Management, Boston University ; BA, Journalism & Spanish, Southern Methodist University

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MEET TARA, MARKETING MAVEN, PUZZLE MASTER

As a wide-ranging marketing generalist, Tara Verner truly loves synthesizing information and determining how each piece of the puzzle fits together. She's a firm believer in examining issues through a variety of lenses, and knows that even small tweaks can yield big results. Tara leaves no stone unturned, and her love of data gives her an added edge in helping to stretch the client’s dollars. A proficient problem solver, she's constantly looking for ways to optimize every situation and enjoys the challenge of overcoming creative constraints.

BAY AREA BORN, DRIVEN FROM THE START

A San Francisco native, Tara studied journalism and Spanish at Southern Methodist University before working in corporate communications at a small brokerage firm. Wanting to be closer to the front end of product creation, she received her MBA from Boston University and then became a brand and product manager. Drawn in by the first dot-com boom, she returned home to the Bay Area with her husband and has been excelling ever since. After starting out in direct mail, Tara has gained a wealth of experience in the highly measurable fields of email, online, lead generation marketing, website optimization and loves utilizing metrics to improve a project’s performance.

NO CHALLENGE TOO BIG, NO COMPANY TOO SMALL

Professionally, Tara believes a career should be "like a jungle gym and not a ladder." Not limited by a company’s size, her depth and breadth of skills can help any organization be a better, more efficient marketer, especially in an industry like technology that features such rapidly changing mediums. In addition to the ability to merge various skillsets, connecting talented people keeps Tara engaged and invigorated by her work. This is true internally, working across teams, but also externally, making discoveries about customers' desires and helping them achieve their goals. Getting to know her customers and building products for their needs is at the heart of Tara’s work.

TIME OFF: DEVOTED MOM, WITH A KILLER FIRST SERVE

Outside of consulting, Tara adores her three young girls, and enjoys cheering them on at plays, basketball games, swim meets and more. They surely get athletic inspiration from their mom, who stays active herself with both a weekly tennis and weightlifting group. Tara is a doer by nature, and takes pride in doing things efficiently. She finds particular joy in discovering new tools to help her better manage projects and initiatives, even household ones, and is consistently reading and staying up to date on the latest marketing ideas, philosophies, and platforms. She's always striving to learn and to be a better marketer.

Sharon Leong

Sharon Leong LinkedIn

Sharon Leong
  • Program Management
  • Marketing Strategy
  • Analytics
  • Financial Services
  • Project Management

Nancy Keith Kelly

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Nancy Keith Kelly

What our clients have to say about Nancy Keith Kelly

"If you’re looking for a self-starter, quick learner and strategic thinker, Nancy Keith Kelly is your gal. Nancy excels at teamwork and collaborating across borders. She brings a global perspective to her roles which allows strategies and plans to travel globally. Her communications skills – both internally and externally – are unequaled. Nancy was a highly valued creator and contributor to the Marketing Strategy & Effectiveness team at a critical juncture of our marketing transformation, and she always brought sunshine and a sense of humor to the team."
— Engelina Jaspers | Hewlett-Packard

Core Skills

Marketing & Communications Strategy
Global Marketing (especially Asia)
Marketing Campaigns & Programs
Stakeholder Engagement
Environmental Sustainability
Customer Programs & Event Marketing
Executive & Employee Communications
Agency Management

Work HIstory

Consultant: 2014-now
Hewlett-Packard: 2008-2014
Agencies (FH, H+K, etc.): 1997-2008
Apple: Late 1980s-1997

Credentials

Guest Lecturer, History, California Polytechnic State University, 2011-present ; BA, History, California Polytechnic State University, San Luis Obispo

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A Marketing Generalist with a Global Perspective

Nancy is a creative thinker, adventurer, and team builder. She’s also an expert in both business development as well as marketing & communications strategy, making her an ideal fit for a wide variety of marketing programs. She is currently working with the Intuit Developer Group to bring apps developed with strategic partners to market. She explains what the apps do, describes the benefits to customers, and her work has produced exactly the results the company hoped it would. Intuit didn’t need an app for that. They had Nancy.

A Successful Launch of Her Own

It’s a great big world out there, and Nancy is working hard to discover every square inch of it. A California native with a liberal arts background, Nancy was considering a career in law but landed instead at Apple, where she was part of the team that helped to launch the company’s operations in Japan and China. As a result of her experiences living in Hong Kong and Singapore, Nancy has set a goal for herself to visit 100+ countries. She crosses destinations off the same way she crosses off projects, one unforgettable adventure at a time.

A Global Leader, A Can-Do Attitude

Nancy prides herself on being a citizen of the world. She knows from firsthand experience that what works in the U.S. market may not work abroad. Her expertise has benefited more than a few companies that understand that as great as the U.S. market is, overseas markets are where the real action is. She’s also a people person who believes in the importance of getting to know your teammates, letting them know what you do, and that you’re eager to help them. Happy to set strategy or carry it out, she wears the title “working director” with pride.

Time Off: Meaningful Friendships, Epic Adventures

Nancy’s spirit of adventure simply knows no bounds. She’s photographed polar bears in Northern Canada, just under the arctic circle. She’s scaled Mt. Rainier and Mt. Kilimanjaro. Living and working in Asia gave her chance to explore parts of China, Thailand, and Cambodia most people don’t see. She’s an outdoors enthusiast who loves spending time with friends and hanging out with horses. Nancy isn’t somebody that likes to sit still. The world is waiting, and Nancy is on her way.

Ryan Rigoli

Ryan Rigoli LinkedIn

Ryan Rigoli
  • Leadership Coaching
  • Product Marketing
  • Brand Strategy
  • Personal Branding
  • Marketing Strategy

Rachel Plasse

Rachel Plasse LinkedIn

Rachel Plasse

What our clients have to say about Rachel Plasse

"I highly recommend Rachel. She is intelligent, motivated, and a good collaborator. She is great at both directing projects and doing them. She has a positive can-do attitude, and it is backed up by her considerable knowledge and expertise in all things related to customer database marketing and the CRM strategies that come out of such analytic insight."
— Charles Noland | Harte Hanks

Core Skills

Multi-Channel Marketing
Demand Generation
Program Management
Product Launches
Marketing Communications
Website Development
Marketing Analytics

Work HIstory

Consultant: 2011-now
Harte Hanks: 2002-2007
Glaxo-Smith-Kline: 2001-2002
MCI Worldcom Australia: 1999-2000
Bell Atlantic: 1996-1999

Credentials

MA, Communication, Culture & Technology, Georgetown University; BS, Television-Radio & Business, Ithaca College

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Your Marketing Mission’s Missing Link

Rachel Plasse has worn many marketing hats in her career, from product manager to communications specialist to marketing analytics team leader. Some people might say this makes her a true integrated marketing professional. Her clients would say it makes her truly indispensable. You never really know what the challenge will be: Whether it’s targeting strategy, demand generation, message or content development, Rachel enjoys rolling up her sleeves, figuring out exactly what needs to be done, and doing it.

Building Her Skill Set, Finding Her Way West

Rachel grew up in Maryland and attended Ithaca College in Upstate New York, where she studied media management and business. After moving back to the DC Area, she studied for her Masters while working in Consumer Marketing for Bell Atlantic (Verizon). Following a two-year stint abroad to help develop MCI Worldcom’s Asia-Pacific business, she returned to the East Coast and joined Harte-Hanks to assist automotive, pharmaceutical and high-tech clients in leveraging and learning from their marketing data. She came to the San Francisco area eight years ago, where she put on her consulting hat. Rachel’s passion for marketing grew out of her twin interests in design and analytics. Compelling, strategically smart ideas specifically targeted to generate results: That's what drives Rachel.

A Full-Spectrum Marketer Passionate about Getting Results

Rachel is very exacting about what it takes to achieve a client’s marketing objectives. She begins with two questions: What are the client’s goals? What marketing components will enable these goals to be achieved? Defining answers to these two critical queries is the best way to ensure the client maximizes their marketing investment. Rachel prides herself on being able to work with people, collaborating with designers, developers, and the client’s sales force. Above all, she strongly believes in taking the time to find the right target audience, getting to know that audience’s needs, and reaching it in a meaningful, memorable way. Accomplish that, and everything else falls into place. Rachel will see to it that it does.

Off Time: Getting Outdoors Is Always In Season

Rachel and her husband fell in love with the Bay Area’s active lifestyle, and they try to take full advantage of it when they’re not working. Hiking. Camping. Skiing. Scuba Diving. Bungee Jumping. (Okay, she only went bungee jumping once and swears she’ll never do that again.) The mother of two girls, ages 10 and 8, who she insists are “quickly becoming tougher than their mom,” Rachel is no stranger to the outdoors. From lengthy treks to hidden swimming holes to black diamond skiing at Lake Tahoe, Rachel and her family like to take full advantage of everything the region has to offer. Rachel and her family have recently moved to Portland, OR, where they’re looking forward to tackling a whole new set of adventures.

Kara Jariwala

Kara Jariwala LinkedIn

Kara Jariwala

What our clients have to say about Kara Jariwala

"If you are looking for a great marketer look no further - Kara is the one for you. She is superb at what she does - super creative with timely delivery and always a smile on her face. She is sharp, openminded, approachable. I loved having her on a team and hope to get a chance to work together with her again."
— Yelena Gartsman | Intuit

Core Skills

Marketing Strategy and Execution
Search Engine Optimization
Content Marketing
Website Strategy and Content
Partner Marketing
Creative Ideation
Field Marketing
Channel Marketing

Work HIstory

Consultant: 2014-now
HP: 2010-2014
Cisco: 2001-2010
Start-ups: Entera (2000) & Echarge (1998-2000)

Credentials

MA, Political Science, Western Michigan University; BA, French, Saint Mary’s College; Authentic Leadership in Action: Nova Scotia, June 2012; Google Search Tech Council: Mountain View, CA, 2006-2012

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THE THOUGHT LEADER YOU NEVER THOUGHT YOU’D FIND

Like many successful marketers, Kara Jariwala’s expertise includes both strategy and execution. She approaches each project holistically and has a special aptitude for connecting the dots, between social and search, or content marketing and direct mail, to name just two examples. If marketing can be described as the science of “what’s possible,” Kara takes the time to examine all of the possibilities. Clients ranging from enterprising start-ups to tech juggernauts like Intuit, Cisco, and HP have benefited from Kara’s thorough approach, as well her ability to think “big picture” and her willingness to roll up her sleeves and get the job done.

FROM SEATTLE TO SILICON VALLEY, ALWAYS THE CENTER OF THE ACTION

A native of Michigan, Kara grew up in the Midwest and studied political science in college. After graduation, she moved to Seattle with three suitcases and a list of names. She was drawn by the proliferation of tech and quickly found herself in the middle of it. The desire to be in the center of the action has stayed with her ever since, whether she’s launching Cisco’s first search program or managing the Marketing Innovation Fund at HP.

ENTREPRENEURIAL-MINDED, JUST LIKE HER CLIENTS

There are many facets to Kara’s “360-degree” approach to marketing. She can go broad (i.e. B2B, B2C, Industry/Category Marketing). She can go deep (i.e. SEO Strategy, Demand Generation). She’s no less adept at the meeting the needs of a nimble, 5-person start-up than a publicly-owned tech behemoth. Her strategies are marked by her in-depth knowledge, hands-on approach and can-do, entrepreneurial spirit. It may be a testament to her inner-entrepreneur, but Kara likes to do things that have never been done before, or that people say can’t be done at all. They pose a challenge, and Kara has made a career out of overcoming challenges.

TIME OFF: ALL IN, ALL OUT, ALL THE TIME

Kara’s desire to “go deep” extends beyond the marketing world into her personal life. Whether it’s remodeling her home from the inside out, leading a family camping trip, practicing mindfulness, or playing tennis 3-4 times a week to fine-tune her game, Kara doesn’t do things halfway. She doesn’t just think about what can be done, either. She jumps in and does it.

Lynette Liu

Lynette Liu LinkedIn

Lynette Liu
  • Product Management
  • Customer Acquisition
  • Product Marketing
  • Social Media
  • Online Marketing

Audrey Lee

Audrey Lee LinkedIn

Audrey Lee
  • Financial Services Marketing
  • Acquisition Marketing
  • Customer Marketing
  • Multi-Channel and Cross-Sell Marketing
  • Project Management

Leslie Fisher

Leslie Fisher LinkedIn

Leslie Fisher
  • Product Management
  • Program Management
  • Digital Marketing
  • Social Marketing

Tony Woo

Tony Woo LinkedIn

Tony Woo
  • Brand Management
  • Product Marketing
  • Direct Marketing
  • Positioning
  • Market Research

Leilani Yau

Leilani Yau LinkedIn

Leilani Yau
  • Online Marketing
  • Social Media Strategy
  • Content Marketing

Stacy Ruth

Stacy Ruth LinkedIn

Stacy Ruth
  • Direct Marketing
  • Branding
  • Customer Acquisition
  • Customer Relationship Management
  • Financial Services Marketing

Lea Korito

Lea Korito LinkedIn

Lea Korito
  • Marketing Strategy
  • Product Marketing
  • Product Management
  • Web Marketing
  • Channel Marketing

Amy Schwartz

Amy Schwartz LinkedIn

Amy Schwartz
  • Integrated Marketing
  • Direct Mail
  • Email Marketing
  • Advertising
  • Agency & Account Management

Jennifer Stansbury

Jennifer Stansbury LinkedIn

Jennifer Stansbury

What our clients have to say about Jennifer Stansbury

"It's a great pleasure to work with Jennifer. She is results-driven and quickly comes up to speed on new projects and makes immediate and lasting contributions. She regularly showed great adaptability and flexibility while managing several different business channels."
—Steve Komlos | Adobe

Core Skills

Online Marketing
Product Marketing & Management
Project Management
Market Research
Customer Acquisition & Retention
Messaging and Communications

Work HIstory

Consultant: 2007-now
American-Pacific Enterprises: 2004-2007
The Clorox Company: 2001-2004
Oppenheimer Capital: 1995-1999

Credentials

MBA, Kellogg School of Management, Northwestern UniversityBA, Political Science & French, Cornell University

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EASTERN EDUCATION

As a kid Jennifer Stansbury enjoyed the great outdoors of the Pacific Northwest, but went to college at Cornell, where she double majored in Political Science and French. She spent her junior year studying abroad in France and after graduation continued moving east, working in the economics research department of a large French bank in Paris.

MARKETING WITH AN M.B.A.

Her first marketing job was in New York City in the financial services industry. Finding the prospect of marketing complex financial products to institutional investors a bit dull, she decided to attended Kellogg’s reputed MBA program to get some classical marketing training before committing herself to her great jobs in consumer marketing and a west coast return; there she secured brand management positions at Clorox in Oakland, and later American Pacific -- a leading home textiles company. Later she became a mother and entered the world of consulting after the birth of her second child.

A CROSS-FUNCTIONAL CONSULTANT

Jennifer's expertise spans across online marketing, product marketing, project management, market research, customer retention, and marketing communications. Her messaging work has included email, web, direct response, PR, sales and support, retailer, packaging, and in-product messaging, among others. Colleagues consistently identify her as being ardently results oriented, highly organized, a clear communicator, and exceptional at identifying and prioritizing key tasks. In sum: a very positive person to work with who likes to make the work lives of her clients easier. Jennifer is a self described doer who loves to take a strategy, devise a plan for execution, and get it done.

A GLOBE-TROTTING EXPLORER

When not in the office, she loves to explore; an avid hiker, skier, and reader, her greatest joy is seeing remote corners of the world. Rwanda and Burma currently top her wish list, a visit to Ecuador and the Galapagos Islands is in the works, and recent trips include stops in Fiji, Peru, and Tanzania. Not long ago was one journey she'll never forget; she finally got to take her two children to Europe to visit family on a brand new Oakland to Stockholm route. The aircraft? Fittingly: The Dreamliner.


Jennifer Roop

Jennifer Roop LinkedIn

Jennifer Roop

What our clients have to say about Jennifer Roop

"Jennifer is able to handle a myriad of duties with the calmness and professionalism that is appreciated by those working with her. She has a strong ability to manage multiple, large projects with the grace and humor to make tough jobs easier."
— Kevin Segedi | SAW Communications

Core Skills

Customer Lifecycle Marketing
New Program Development
Online Marketing Strategy
Community Development & Engagement
Demand Generation

Work HIstory

Consultant: 2001-now
Kana Communications: 1999-2001
Zanza: 1996-1999

Credentials

BA, Political Science, Wellesley College

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A CHILDLIKE CURIOSITY

As a young child in Southern California, Jennifer Roop's father encouraged her to investigate her own solutions to any questions she had; at 10 she was even put in charge of sourcing paint colors and painters’ bids to redo her bedroom walls. Realizing the power of her skills at a young age, she carried forward the joy of creative-problem solving into her adult life. After Wellesley College and a brief stint in Washington D.C., she headed west for Silicon Valley where she cut her marketing teeth during the first dot-com boom of the 1990s. She quickly learned the importance of understanding and engaging with customers, building bridges between marketing and technical teams, and being scrappy when necessary to get stuff done.

A COMBINATION CONSULTANT AND RECRUITER

After serving as marketing manager for two different start-ups, Zanza and Kana, and helping the latter grow into a medium sized business, Jen started a family and -- on a friend’s suggestion -- started consulting; she fell in love with it. It enables her to be present for her family while simultaneously doing what she loves professionally. Within that professional persona she wears two hats -- one as a marketing consultant, and one as a recruiter for consultants. Being the former improves her work as the latter since she understands the needs and working styles of consultants while also knowing the needs and expectations of managers. Her ability to solve problems by helping both sides of the equation and build working relationships through placements keeps her hungry and tenacious.

AN INQUISTIVIE, CUSTOMER-CENTRIC MARKETING PHILOSOPHY

Jen's naturally inquisitive, problem solving nature underscores her marketing philosophy. She sees each project as a puzzle and passionately works to determine what the customer wants and needs, devise the optimal solution, and then deliver the product or service to the end user. She loves this practical side of marketing and the ability to provide lasting value to both the customer and the client. To achieve this she is always picturing herself as the customer and enjoys connecting with them directly to fully understand their requirements. She is a firm believer in results; developing the right metrics to assess a campaign's effectiveness are essential to her work. This philosophy also extends to her work as a recruiter; she enjoys delivering value to both consultants and managers by connecting the right pieces of the puzzle together, and measuring the relationship over time to ensure it truly is the right fit.

A FAST-MOVING MOM

When away from the office she is grateful that consulting affords her the opportunity to be extremely involved in her kid's lives; she has three children and loves sharing in their activities be they school, sports, or field trips. She's an ardent bibliophile (attending talks at local bookstores is a favorite activity), world traveler, pet lover, and aspiring race car driver; she recently enjoyed a day taking an Audi race car driving course at the nearby Sonoma Raceway.

Ken Chen

Ken Chen LinkedIn

Ken Chen

Founder & President

Ken is a marketing and product expert with over 20 years experience in Brand Management (P&G), Product Management (Intuit), and Internet Marketing (3 Tech Startups). His specialties include Product Launches, Website Marketing, and Social Media Marketing. Since starting EM Marketing, he’s helped companies like Intuit, PayPal, Ross Stores, Google, Stella & Dot, Betfair, my Language, and Telenav develop and implement successful Marketing strategies and programs.

Lisa McNelley

Lisa McNelley LinkedIn

Lisa McNelley
  • Marketing Strategy
  • PR
  • Project Management
  • Product Marketing
  • Online Marketing

Elaine Wu

Elaine Wu LinkedIn

Elaine Wu
  • Online Marketing
  • Brand Management
  • Product Marketing
  • Customer Insights
  • Competitive Analysis

Stephanie Peterson

Stephanie Peterson LinkedIn

Stephanie Peterson
  • Product Management
  • Brand Strategy
  • Strategic Partnerships
  • Integrated Marketing
  • Social Media Marketing

Tina Baylocq

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Tina Baylocq
  • Lead Generation
  • Product Marketing
  • Marketing Communications
  • Integrated Marketing
  • Social Media Marketing

Edwin Amirian

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Edwin Amirian
  • UX Design & Research
  • A/B Testing
  • Web Analytics
  • Project Management
  • Search & Acquisition

Melissa Lin

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Melissa Lin
  • Product Management
  • eCommerce
  • Product Development
  • Online Marketing
  • Social Media

Bernardette Ong

Bernardette Ong LinkedIn

Bernardette Ong
  • Product Development
  • Customer Segmentation
  • Project Management
  • Marketing Campaigns
  • Product Management

Rachel Rath

Rachel Rath LinkedIn

Rachel Rath
  • Product Marketing
  • Direct Marketing
  • Strategic Planning
  • Search Engine Marketing
  • Marketing Communications

Anu Sanghvi

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Anu Sanghvi
  • Product Marketing
  • Strategic Partnerships
  • Competitive Analysis
  • Pricing
  • Go-to-market Strategy

Ronnie Genotti

Ronnie Genotti LinkedIn

Ronnie Genotti
  • Direct Marketing
  • Product Marketing
  • Lead Generation & Acquisition
  • E-commerce & SEO
  • CRM & Retention

Lisa Ramirez

Lisa Ramirez LinkedIn

Lisa Ramirez

What our clients have to say about Lisa Ramirez

"With each project Lisa has successfully embedded herself within the core team, built trust among peers & stakeholders, developed deep subject matter expertise, and ultimately delivered what was asked. She's an adept project manager and strong communicator who works well with all types of folks (be it marketers, designers, engineers, analysts – domestic and global), which makes her incredibly versatile in the type of projects she can take on. Lisa operates with a high degree of integrity and is conscientious about how the work she's doing will impact our customers, shareholders and other employees."
— Ryan Glover | Intuit

Core Skills

Project Manager
Product Marketing Manager
Web Marketing
Partner Marketing
Product Launches
Direct Mail
Joint Marketing Campaigns
Consumer Marketing
Small Business Marketing

Work HIstory

Consultant: 2011-now
Intuit: 19992008-2011 Hewlett-Packard: 2003-2008
Intel: 1997-2002

Credentials

MBA, Consumer Marketing, University of Notre Dame; BS, Information Systems, San Jose State University; ICAgile Certified Professional

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Turning Complex Projects Into Compelling Success Stories

Learning on the fly, juggling multiple needs simultaneously, making sense from ambiguity: These aren’t just tricks of the project management trade. They’re the reasons companies ranging from Intel to Intuit to Hewlett-Packard have turned to Lisa Ramirez to implement large projects on their behalves. “Know what you don’t know” is how Lisa Ramirez describes the key to implementing projects both large and small. Clients describe Lisa as their own personal secret weapon.

Mastering the Art of Problem Solving

Born in beautiful Pacific Grove, CA, raised just outside of San Jose, Lisa studied information systems at San Jose State but was attracted to marketing early on in her career. After earning her MBA at Notre Dame, Lisa’s own marketing career was off and running. Hardware. Software. There was no product or service Lisa couldn’t master, and the tech world embraced her with open arms. It didn’t take long for her to realize that too many companies underestimate the value of an effective marketing strategy. When they eventually realized their mistake, Lisa was there to help save the day.

The Bigger the Project, The Greater the Satisfaction

You know that big, messy project with all of those complex moving parts that nobody else wants to tackle? That’s Lisa’s specialty. A quick study with a knack for working well with a variety of people, Lisa’s ability to stay on top of evolving, unpredictable jobs has rescued more than a few projects from the brink. It might be a product launch. It might be a price change, it could be rolling out a new website. Lisa makes sure the job gets done. Being a consultant has enabled her to steer clear of many of the challenges that can slow a project down. Lisa’s sole focus is solving her client’s problems, and that’s exactly what she does.

Time Off: A Pet Cause with a Giant Heart

Lisa isn’t just a dog person. For countless Bay Area dogs searching for a home, she’s a hero. Lisa spends much of her free time fostering dogs for the Humane Society of Silicon Valley, providing a caring home for animals that have struggled with the shelter environment. They may have medical needs. They may have anxiety issues. Luckily for them, they also have Lisa. She nurtures their needs and provides them with a temporary place to live while helping them find to a permanent home. It’s one more project to manage, but it’s one that’s especially close to her heart.

Monika Lecas

Monika Lecas LinkedIn

Monika Lecas
  • Branding
  • Customer Acquisition
  • Online Marketing
  • Social Marketing
  • Project Management