Damon Sununtnasuk Talks Work-From-Anywhere and Marketing in the Crypto Space

Damon Sununtnasuk Talks Work-From-Anywhere and Marketing in the Crypto Space

In a recent installment of EM’s Third Thursday Talks series, Ken spoke with Damon Sununtnasuk, a technology marketer who has lived all over the world working for companies like Microsoft, Google, and Samsung. He is also the founder of a nutrition wellness brand. Five years ago, Damon went full-time freelance and relocated from the U.S. … Continue reading Damon Sununtnasuk Talks Work-From-Anywhere and Marketing in the Crypto Space

How 5 Marketing Leaders Are Steering Their Teams in Turbulent Times

How 5 Marketing Leaders Are Steering Their Teams in Turbulent Times

We recently held a fascinating virtual workshop in which neuroscientist Dr. Sahar Yousef from UC Berkeley discussed how change and uncertainty affect our brains. The event included a group discussion among five marketing leaders about actions they’re taking to help their teams coalesce and thrive while working remotely and handling the stress of a fast-changing pandemic. … Continue reading How 5 Marketing Leaders Are Steering Their Teams in Turbulent Times

UC Berkeley’s Dr. Sahar Yousef Tells Us How to Avoid Burnout

UC Berkeley’s Dr. Sahar Yousef Tells Us How to Avoid Burnout

Last week, EM Marketing hosted a virtual, interactive workshop titled “Leading During Rapid Change: Insight and strategy to help your team handle stress,” led by UC Berkeley’s Dr. Sahar Yousef, a leading cognitive neuroscientist and a lecturer at the Haas School of Business. We’ve been living through some seriously challenging times characterized by high stress and rapid change. Dr. … Continue reading UC Berkeley’s Dr. Sahar Yousef Tells Us How to Avoid Burnout

Insight from Marketing Maven Molly St. Louis

Insight from Marketing Maven Molly St. Louis

In last month’s edition of EM’s Third Thursday Talks series, Ken spoke with Molly St. Louis, previously a consultant with EM and now head of marketing for Dealtale. She has previously worked in PR and has been a writer for Inc., AdWeek, The Huffington Post, and Business New Daily.   Here are some key takeaways from … Continue reading Insight from Marketing Maven Molly St. Louis

What does inflation mean for consulting wages?

What does inflation mean for consulting wages?

Recent data shows that inflation is at its highest level since 1982. And the labor market is hot, with 1.8 job openings for every worker actively looking for a job. These changes have boosted wages in recent months in industries across the economy. Most of the conversation about labor shortages and wage growth has related … Continue reading What does inflation mean for consulting wages?

How to Understand, Prevent, and Recover From Burnout, a Webinar with Keshawn Hughes

How to Understand, Prevent, and Recover From Burnout, a Webinar with Keshawn Hughes

Burnout is a hot topic in the business world today, and is especially relevant to self-employed workers like contractors. Freelancers and consultants may have already felt isolated professionally before the pandemic, but COVID has added personal isolation to that picture. Additionally, freelancers live with the reality of always having to plan their future work, and … Continue reading How to Understand, Prevent, and Recover From Burnout, a Webinar with Keshawn Hughes

How A Little Tough Love Helped Me Achieve Freelance Success

How A Little Tough Love Helped Me Achieve Freelance Success

When I first decided to go full-time freelance, my husband gave me the huge gift of a little tough love. I was scared to make this leap, and so I was soft-pedaling the decision: “Maybe I’ll give it a try,” I was saying. “I’ll just see how it goes.” When you’re in the jar you … Continue reading How A Little Tough Love Helped Me Achieve Freelance Success

Want Job Security? Here’s Why You Should Consider Freelancing

Want Job Security? Here’s Why You Should Consider Freelancing

I was reading a chapter book to my eight-year-old at bedtime a while ago – a story about a girl named Ruby whose father supports a family of six. Everything gets real all of a sudden when Ruby’s dad loses his job – a reality millions of people are living with since the global pandemic … Continue reading Want Job Security? Here’s Why You Should Consider Freelancing

Six Figures vs. Barely Getting By: A Tale of Two Consultants

Six Figures vs. Barely Getting By: A Tale of Two Consultants

Last year, I had a coffee networking meeting with a fellow freelance writer in my city. We chatted about the ins and outs of freelancing, but it became clear to me almost immediately that we were talking about two very different types of jobs. We both call ourselves “freelance writer,” but our approach to the … Continue reading Six Figures vs. Barely Getting By: A Tale of Two Consultants