Featured Consultant Ali Čargonja started her career as an events assistant at a country club and expanded into a communications role where she brushed up her chops on food writing and wine promotion. Displaying her passion for cooking and eating, she landed her first consulting role at Toast as a social media manager. During her … Continue reading Trending on Social Media: Meet Ali Čargonja
EM Founder Ken Chen recently spoke to Elana Leoni, CEO of Leoni Consulting Group (LCG), a marketing agency that exclusively focuses on education brands, including edtech and nonprofits. LCG loves partnering with these companies to affect learning outcomes and improve education. Here are a few Q&As from their conversation. What services does LCG offer? We … Continue reading Elana Leoni Talks Social Media, Content, and Community in the Education Space
At the end of 2022, major layoffs grew as companies made an effort to cut costs and operate more efficiently during an economic downturn. As a consultant, changes to the internal team you were working with can cause a huge disruption to your project. You were cranking out great work and all of a sudden, … Continue reading New Year, New Manager? Tips to Handle What’s Next
December Consultant of the Month Andrew Albert launched his career as a journalist and applied his fact-finding and communications skills to transition into product marketing. With a passion for being the voice of the customer, he is currently consulting at Adobe, working to provide additional value to its members, and communicate it accordingly. Otherwise, you’ll … Continue reading Journalist Turned Product Marketer: Meet Andrew Albert
November Consultant of the Month With a graphic design background, Jackie Tran pandemic-pivoted into a new project management consulting career. When she’s not helping clients launch new products, Jackie loves to find zen in the kitchen cooking her favorite Italian food. Why did you decide to become a consultant? What path did you take to … Continue reading Putting People First: Meet Jackie Tran
October Consultant of the Month With over 20 years of copywriting experience with ad agencies, startups, and big brands under his belt, Ken Grobe jumped into full-time freelancing with confidence and enthusiasm. When he’s not creating compelling content, naming companies, or defining brand voices, you may find him writing sci-fi articles or workcationing in far-away … Continue reading The Write Stuff: Meet Ken Grobe
September Consultant of the Month With many years of experience in advertising and product, brand, and partner marketing, Aliyah Schneckenberger can jump into a marketing consulting project with confidence, even as client needs shift. When the work slows down, she enjoys mountain biking, paddle boarding, hiking, and just being outdoors. What type of work do … Continue reading Flexing for Consulting Success: Meet Aliyah Schneckenberger
August Consultant of the Month With 30 years of experience, Monica Ortiz knows how to thoughtfully incorporate events into a company’s marketing strategy. From trade shows and corporate events to weddings and kickboxing tournaments, she’s done it all. In her spare time, you may find her writing short stories or trying new cuisines in her … Continue reading Living an Eventful Life: Meet Monica Ortiz
July Consultant of the Month With over 20 years of consulting experience in product management and marketing in the financial industry, Liz Tobiason enjoys a flexible lifestyle that allows her to pursue hobbies of gardening and spending time outdoors. What are you currently working on? I’m working at Visa in their global product marketing group … Continue reading Focused and Fearless: Meet Liz Tobiason
June Consultant of the Month After a long run in a demanding advertising career, Corinne Littleton decided that a change was needed and welcomed the opportunity to consult in an entirely different role at Adobe. She relishes in the ability to solve work challenges while flexing her schedule to spend time with family. What are … Continue reading Poised and Ready for New Horizons: Meet Corinne Littleton