7 Ways to Effectively Use Organic Content with Facebook Advertising

7 Ways to Effectively Use Organic Content with Facebook Advertising

Have you ever run an ad campaign that just didn’t work out? Were you making a hard sell? Did your…

Speed Up Facebook Ad Optimization With Dynamic Creative

Speed Up Facebook Ad Optimization With Dynamic Creative

As you may have heard in the news, “Facebook Zero” is imminent. What it means is that marketers must master…

Why You Should Battle Complexity in Facebook Advertising

Why You Should Battle Complexity in Facebook Advertising

We all know that Facebook is a social media giant, garnering over two billion active users a month. With such…

Regram, Repost, Retweet — It’s All Fair Use, Right?

Regram, Repost, Retweet — It’s All Fair Use, Right?

Having a thriving social media presence is crucial to most companies. And sharing photos and content on social media platforms…

Fundraising Strategies: Lead Nurture vs. ABM vs. Inbound on Facebook

Fundraising Strategies: Lead Nurture vs. ABM vs. Inbound on Facebook

This fall, I’m joining a team of cyclists for the Napa Valley Ride to Defeat ALS. You may remember this…

3 Keys to Facebook Content Strategy Success

3 Keys to Facebook Content Strategy Success

Facebook is big. In their latest earnings announcement, Facebook touted two billion people using the platform. If you are an organization,…

Do You Know How To Really Use Facebook? Would You Like To?

Do You Know How To Really Use Facebook? Would You Like To?

I’ve been consulting for many large companies in my time (in various capacities at Intel, Intuit, Google, and Apple). But…

Why Even Experts Need Help to Market Themselves on LinkedIn

Why Even Experts Need Help to Market Themselves on LinkedIn

Cobbler’s Children I have many engineers and financial professionals among my clients needing help to showcase their personal brand on…

5 Examples of B2B Facebook Video Marketing

5 Examples of B2B Facebook Video Marketing

Are you part of the 70% of U.S. marketers planning to use social video ads in the coming 12 months? Keep…