Client Project: Website Redesign for Precision Counts

Client Project: Website Redesign for Precision Counts

Precision Counts is a local firm that serves clients from startups to Fortune 500 companies. From accounting, financial analysis and…

7 Ways to Effectively Use Organic Content with Facebook Advertising

7 Ways to Effectively Use Organic Content with Facebook Advertising

Have you ever run an ad campaign that just didn’t work out? Were you making a hard sell? Did your…

New Services | Finance and Data Science & Analytics

New Services | Finance and Data Science & Analytics

Last year, I joined the EM Marketing team as CFO, but also as a partner to build Finance and Data…

How 3 Tech Companies Do Social Good

How 3 Tech Companies Do Social Good

Corporate social responsibility has evolved. In today’s world, companies need to do more than just donating to worthy causes or…

Client Project: Design Services for Intuit’s Firm of the Future

Client Project: Design Services for Intuit’s Firm of the Future

Intuit’s Firm of the Future provides expert advice and next steps for today’s accountants. In late 2017, EM Marketing and…

Speed Up Facebook Ad Optimization With Dynamic Creative

Speed Up Facebook Ad Optimization With Dynamic Creative

As you may have heard in the news, “Facebook Zero” is imminent. What it means is that marketers must master…

Consulting Tips: How to Successfully Manage Project Proposals

Consulting Tips: How to Successfully Manage Project Proposals

[Editor’s Note: Special thanks to our consultants who shared their ways of working to make this post possible, including Nicole…

Why You Should Battle Complexity in Facebook Advertising

Why You Should Battle Complexity in Facebook Advertising

We all know that Facebook is a social media giant, garnering over two billion active users a month. With such…

Fundraising Strategies: Lead Nurture vs. ABM vs. Inbound on Facebook

Fundraising Strategies: Lead Nurture vs. ABM vs. Inbound on Facebook

This fall, I’m joining a team of cyclists for the Napa Valley Ride to Defeat ALS. You may remember this…