Tag: video marketing

10 Pro Tips for Making Better Quality Video at Home

10 Pro Tips for Making Better Quality Video at Home

Video has become essential for promoting businesses, products and communication. This has been the case for years now. In an annual survey of over 650 businesses, 92 percent said that video is an important part of their marketing strategy, up from 78 percent in 2015. With 88 percent of respondents reporting positive ROI from video … Continue reading 10 Pro Tips for Making Better Quality Video at Home

5 Ways You Can Use Motion Graphics

5 Ways You Can Use Motion Graphics

In this final blog of a three-part series, I cover some common ways motion graphics can be effectively used in digital marketing. If you’re interested in learning about how effective motion graphics are, or what you need to have before starting an animation, please read my two previous blog posts! Example of an animated business … Continue reading 5 Ways You Can Use Motion Graphics

How to Get Started on a Motion Graphics Project [Infographic]

How to Get Started on a Motion Graphics Project [Infographic]

If you read the previous blog post about how motion graphics improves ROI, you may be wondering what the next step is. While each project might have unique requirements, there are five things you’ll need for any motion graphics project. Let’s dive right in with… 1. Story/Message The purpose of any marketing content is to … Continue reading How to Get Started on a Motion Graphics Project [Infographic]

Inbound Marketing: How Motion Graphics Improves your ROI

Inbound Marketing: How Motion Graphics Improves your ROI

Are you wondering if investing in motion graphics marketing content is a good idea for your business? The short answer: yes. In today’s market, video content — including motion graphics — is the preferred way for people to receive information. How effective is motion graphics? According to recent research, no matter the distribution methods, video … Continue reading Inbound Marketing: How Motion Graphics Improves your ROI

5 Examples of B2B Facebook Video Marketing

5 Examples of B2B Facebook Video Marketing

Are you part of the 70% of U.S. marketers planning to use social video ads in the coming 12 months? Keep your eye on Facebook. Mark Zuckerberg predicts that within five years, the content you’ll see will mostly be video. In fact, they recently changed their news feed algorithm to prioritize live videos. Need more stats … Continue reading 5 Examples of B2B Facebook Video Marketing