Performance Marketing Lead (Partnerships)
Role Overview:
Seeking a senior performance marketer to support a high-growth partnerships organization through embedded strategic and executional marketing support. This consultant will serve as a trusted advisor to Partner Marketing teams, helping shape paid media and broader growth strategies across a portfolio of strategic partners such as Klaviyo, Google, Square, Stripe, and Mollie.
The ideal candidate brings 10+ years of hands-on performance marketing experience across paid media and lifecycle channels, with deep expertise in campaign strategy, media planning, optimization, and stakeholder communication. This individual should be equally comfortable operating strategically with senior partner stakeholders and tactically within ad platforms when needed.
Responsibilities:
- Partner with our partner marketers on developing paid media and general growth strategies.
- Review and QA our agency media plans and campaign builds, keeping them accountable for performance.
- Support our Partner marketers in partner-facing meetings and comms, bringing a deep knowledge of the campaigns in market and POVs on improving performance.
- Collaborate with cross functional teams and external partners, presenting reports and recommendations to large groups of stakeholders.
- Build and manage small ad hoc ads campaigns when needed (e.g. Google Ads, Meta, Reddit, LinkedIn).
- Contribute broader growth marketing thinking across email, CRO, landing pages, and funnel optimization.
Qualifications:
- 10+ years of performance marketing experience.
- Deep expertise across paid social, paid search, attribution, and media strategy.
- Strong analytical and presentation skills with experience communicating to large stakeholder groups.
- Comfortable operating in embedded, cross-functional environments.
- Experience supporting large technology or SaaS partnerships strongly preferred.
Company profile:
WooCommerce is the most popular eCommerce platform on the web. We’re an open-source solution that allows users to customize every part of an online store. We have a huge footprint, but we’re a small company. That means everyone here has the opportunity to make a visible, profound, and lasting difference while helping store owners that rely on WooCommerce every day.
EM Marketing offers a wide array of benefits for employees that are classified as W2 employees or work over 30 hours a week. These benefits include several medical plan options, with a portion of the premiums being covered by EM Marketing. Additionally, there are several dental, vision, supplemental options, and a 401K plan.