Author Archives: Adelyn Zhou

About Adelyn Zhou

Adelyn is the CMO of TOPBOTS, a leading research and advisory firm focused on artificial intelligence strategies for Fortune 500 companies. She is a keynote speaker and internationally recognized expert in applied artificial intelligence. Find her on LinkedIn or follow her on Twitter.

How A.I. Can Solve the Top 3 Pain Points in Marketing

How A.I. Can Solve the Top 3 Pain Points in Marketing

Leading marketing experts agree that the plethora of tools available to marketers is both a blessing and a curse. The…

5 Must-Do Steps to Name Your New Business

5 Must-Do Steps to Name Your New Business

One of the steps in starting a business is choosing a name. This is one of the most important choices you’ll…

Mastering Influencer Marketing: 9 Key Questions and Answers

Mastering Influencer Marketing: 9 Key Questions and Answers

Influencer marketing, in which a company pays someone with a high-profile or following to endorse their brand, has been around…