Author Archives: Ken Chen

About Ken Chen

Ken Chen is San Francisco-based online marketing consultant and owner of EM Marketing. EM Marketing specializes in marketing strategy, product launches, customer acquisition, and mobile & social marketing.
Why You Failed to Keep Your New Year’s Resolution

Why You Failed to Keep Your New Year’s Resolution

Truth be told, I was going to blog about this topic the first week of January. But life and work…

Consulting Tips: How to Prevent Scope Creep

Consulting Tips: How to Prevent Scope Creep

Scope creep — two words you never like to hear with consulting projects. It can happen. Often. One project comes…

Community Matters

Community Matters

When I started my consulting life 14 years ago, I was pretty delighted to detox from managing people, office politics,…

EM Marketing: The Future of Work for Marketers

EM Marketing: The Future of Work for Marketers

The last 14 years of my journey as a marketing consultant has been an exciting and rewarding ride. We’ve grown…

Job #1 for Marketing Consultants: Join the Gig Economy and Build Your Skills

Job #1 for Marketing Consultants: Join the Gig Economy and Build Your Skills

It’s a truly exciting (or terrifying) time in the job market for marketers. We’ve never had more technology, DIY, and…

The Virtual Agency All Grown Up? EM’s Office Now Open for Business

The Virtual Agency All Grown Up? EM’s Office Now Open for Business

At some point in the last couple of years, I’ve had a goal to buy an office space to become…

6 Reasons Why Every VP, Director, and Group Manager Needs a Consultant

6 Reasons Why Every VP, Director, and Group Manager Needs a Consultant

Every time I’m on LinkedIn, I’m surprised to see so many full-time job openings. Many have the standard phrases like “superstar” or…

Trust Your Gut: My New Year’s Business Resolution 2016

Trust Your Gut: My New Year’s Business Resolution 2016

We’ve been blessed over the last 13 years of EM Marketing‘s life. Last year was no exception. We had the…

Still A Better Way to Market

Still A Better Way to Market

It’s Throwback Thursday! We created this video back around 2008/2009 and in six short years, it seems pretty out of…

A Pivot in the Employment World

A Pivot in the Employment World

There’s a secret war going on between corporations who want more from their employees and workers who want a fair…